Pricing
Start free. Upgrade when your family outgrows it.
Every safety feature is free for every family. The Family plan adds room for more children and more channels, plus the extras that cost us real money to run.
Free
£0forever
One child, 8 approved channels, and every safety control. Plenty for a first whitelist.
Create a free accountFamily
£5.99/ month
or £49.99 / year — about two months free.
Up to 5 children with 100 channels each, the weekly digest and AI safety grades. Cancel any time.
Start your free trialCard details are taken by Stripe when you upgrade, not at sign-up.
| What you get | Free | Family |
|---|---|---|
| Child profiles | 1 | Up to 5 |
| Approved channels per child(raisable on request) | 8 | 100 |
| Strict Mode — approve new uploads one by one | Included | Included |
| Shorts blocking, per child and per channel | Included | Included |
| Screen-time budgets and “ask for more time” | Included | Included |
| Clean share links (one video, nothing around it) | Unlimited | Unlimited |
| Watch history | Last 14 days | Full history |
| Weekly email digest | — | Included |
| AI safety grades on every approved channel | — | Included |
If you ever cancel, nothing is deleted. Each child keeps their 8 most recently approved channels; the rest are paused and come straight back if you upgrade again. Read the FAQ.
FAQ
Questions parents ask first
Is this YouTube Kids?
No. YouTube Kids still recommends videos from an algorithm and can't reliably block Shorts. SafePlay shows your child only the channels you approved, in the order they were uploaded — nothing suggested, nothing autoplayed, no ads from SafePlay; videos play in YouTube's own player.
Does my child need a Google or YouTube account?
No. Children never sign in to anything. You pair the SafePlay app on their device to one child profile, protected by a grown-ups PIN, and your own account never lives on the device.
What is Strict Mode?
Normally, approving a channel makes its whole catalogue watchable, including future uploads. With Strict Mode on, new uploads from an approved channel wait in your review queue until you say yes. It's free on every plan.
How fast does removing a channel take effect?
Immediately. The child's app syncs live, so a channel you remove disappears from their screen within seconds — even mid-browse.
What happens if I cancel the Family plan?
Nothing is deleted and nothing needs re-approving. Each child keeps their 8 most recently approved channels active; anything over the free limit is paused and hidden from the child, and comes straight back if you upgrade again.
What do you do with my child's data?
As little as possible. We store a first name, an optional birth year and watch history for the time window your plan includes. There is no advertising, no profiling and no recommendation engine — content only ever comes from your list. We designed for the UK Children's Code from the start.
Do the videos still play through YouTube?
Yes. Videos play in YouTube's own embedded player, with YouTube's own controls, inside a frame we control. We curate what's around the video; we don't modify the player or download anything.